Affari 2019
Social
Bringing education to life through carefully curated lessons
Playful Learning
Playful Learning brings education to life through their in-person preschool studio, online teacher and parent lounges, as well as their hands-on learning materials— which are carefully curated for the youngest learners—and the families, teachers, and schools who care for them. While their studio has been very successful in it’s offerings they wanted a way to share their carefully curated learning materials with the world.
Web Design, Secondary Branding, Custom Illustration, Package Design, Development
Our team was brought on to breathe life into the Playful Learning brand, create a digital space that offered families, teachers, and schools the opportunity to gain access to an online curriculum as well as a community for engaging.
Bringing education to life
A digital platform providing access to hands-on learning materials.
We created Playful Learning’s website to further cultivate their community, showcase their bigger vision, bring awareness to their play-based curriculum, and showcase their vision, through a playful style.
Taking curiosity everywhere
Flexible and scalable learning.
We ensured Playful Learning’s digital experience was flexible and scalable for all browsers at all sizes, so the experience is seamless, no matter what device you’re working from.
Curated packaging design
Uniquely designed packaging for kits featuring theme-based lessons and materials
Playful learning has an entire curriculum of comprehensive and engaging lessons, but they needed a way to curate them into kits that could easily be purchased and sent directly to customers. Our team created unique box designs that featured themes based upon their beloved lessons.
Hand-drawn, organic iconography
Illustration style
Reflecting the uninhibited creativity of children, we created illustrations that were not only fun but minimalistic to convey simplicity and charm. Illustrations were used as a connective thread throughout print, digital, and social assets.